IBST

Blog

All the most current news and events of our creative team.

31 YEARS LATER
Technology / June 25, 2020

31 YEARS LATER

1990 Our first editing and post production facility. Questech Charisma Effects. Sony BVE edit Controller, Ace Arena Vision Mixer, Soundcraft Audio Mixer, Some out of this world graphics system I can’t remember, 3x Betacam Machines, Coders, Encoders, SPG’s, for animation and captions Spacewards Graphics Supernova and tons of processing – and an investment of more than £100,000 today all captured…

MAKING DRONE USAGE ACCESSIBLE LEGALLY
Production / June 25, 2020

MAKING DRONE USAGE ACCESSIBLE LEGALLY

In the USA, it costs $5 (=N=2000) to get a license to fly a drone. You don’t talk to anyone. You go online, fill in your details, upload a valid ID, pay the fees and have your licence printed and also send as a PDF to your email. In Nigeria. You pay =N=600,000 and write an application to the NSA…

EVERYTHING UNDER ONE ROOF
Production / April 25, 2020

EVERYTHING UNDER ONE ROOF

Maybe IBST does not do equipment hire as its core business, but we’ve been known to hire to top-rated local and international crews only. Primarily though you can have the benefit of our wide range of cameras on our own productions such as the #sonyf55camera #sonyf3 #sonyfs7ii #sonya7r3 #arrialexamini and our #ursamini46k. Use our #sonyprimelens #cookes4 #tokinalenses #liveproduction #videoservices #mediaproduction…

My Ratings / December 25, 2018

LIVE SHOW PROMOTION IN NIGERIA

Still trying to understand the live music promotion business. You promote a show to start at 6pm. Its now 10.02pm. Why not promote it to start at the time you intend to start?  Attended three shows this Christmas, none started on time. One started 6 hours late. I guess if Nigerian audiences don’t see anything wrong in that, we’re all…

Business / January 25, 2018

ADVERTISING AGENCIES OWNING PRODUCTION COMPANIES

Should advertising agencies have in-house production companies? Or, production companies they have interests in?  There is an ongoing debate in the advertising, film and digital video production industries, that advertising agencies who are involved in this practice are in a conflict of interest.  That, this ownership presents a present danger to clients, who more than often are provided cooked up…

Business / March 25, 2017

INNOVATION AND FRESH IDEAS

According to experts Nigeria’s entertainment and media market by 2019, will generate an estimated total revenue of US$8.1 billion. The Internet will be the key driver of growth for Nigeria. Television, comprising revenue from TV advertising and subscriptions, is the other main driver. Excluding Internet access, television, filmed entertainment and video games are the areas where Nigerian consumers are expected…

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